Granify is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Granify has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Marketing & Advertising and 25 other categories.
mParticle is leading in Internet & Telecom, Arts & Entertainment, Finance, Banking and 6 other categories.
Granify is leading in most countries, including United States, Australia, India, Germany and 6 other countries.
mParticle is leading in France, Mexico and United Kingdom.