Market Share by Top Websites

1 MerchantAdvantage is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Grapeshot is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 30 other categories.

2 Grapeshot is leading in News & Media, Newspapers, People & Society, Arts & Entertainment and 22 other categories.

Geography

1 Grapeshot is leading in most countries, including United Kingdom, Ireland, Australia, Viet Nam and 7 other countries.

2 MerchantAdvantage is leading in United States, Canada, Argentina, Croatia and 5 other countries.