Market Share by Top Websites

1 Gravity is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Native Ads is clearly lagging behind, losing to Gravity in all segments.

Websites Categories

1 Gravity has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 111 other categories.

2 Native Ads is leading in Newspapers, Weight Loss, Alternative & Natural Medicine, Relationships & Dating and 4 other categories.

Geography

1 Gravity is leading in most countries, including United States, Canada, Indonesia, United Kingdom and 53 other countries.

2 Native Ads is leading in India, Turkey, Israel, Singapore and 15 other countries.