Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 110 other categories.

2 GroupM Server is leading in Movies, Web Hosting, Makes & Models, Telecommunications and 13 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 58 other countries.

2 GroupM Server is leading in Poland, Denmark, Austria, Croatia and 6 other countries.