Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Invite Media is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 Invite Media has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Technology News and 100 other categories.

2 GroupM Server is leading in Movies, Autos & Vehicles, Food & Drink, Cooking & Recipes and 19 other categories.

Geography

1 Invite Media is leading in most countries, including United States, United Kingdom, India, France and 39 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Italy and 11 other countries.