Market Share by Top Websites

1 Kixer is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, GroupM Server is clearly lagging behind, losing to Kixer in all segments.

Websites Categories

1 Kixer has better usage coverage in more websites categories. Including Sports, Games, Arts & Entertainment, Science & Education and 11 other categories.

2 GroupM Server is leading in Computers Electronics & Technology, Vehicles and E-commerce & Shopping.

Geography

1 Kixer is leading in most countries, including United States, France, Germany, United Kingdom and 30 other countries.

2 GroupM Server is leading in Poland, Denmark, Italy, Argentina and 6 other countries.