Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites and The Entire Web.

2 Korrelate is leading in Top 10K Sites and Top 1M Sites.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 60 other categories.

2 Korrelate is leading in Autos & Vehicles, Car Buying, Automotive Industry, Makes & Models and 9 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Spain and 25 other countries.

2 Korrelate is leading in United States, China, Peru, Canada and 5 other countries.