Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 144 other categories.

2 GroupM Server is leading in Web Hosting, Telecommunications, Makes & Models, Car Rentals and 2 other categories.

Geography

1 Lijit is leading in most countries, including United States, India, Indonesia, United Kingdom and 54 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Italy and 9 other countries.