Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Lijit is leading in Top 1M Sites.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 142 other categories.

2 GroupM Server is leading in Telecommunications, Makes & Models, E-Commerce, Domain Names & Register and 2 other categories.

Geography

1 Lijit is leading in most countries, including United States, India, United Kingdom, Canada and 57 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Austria and 5 other countries.