Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Health and 61 other categories.

2 GroupM Server is leading in Arts & Entertainment, People & Society, Internet & Telecom, Autos & Vehicles and 44 other categories.

Geography

1 Mercent is leading in most countries, including United States, Canada, Great Britain, Portugal and 36 other countries.

2 GroupM Server is leading in Germany, Poland, Denmark, Spain and 26 other countries.