Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Optimatic is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 55 other categories.

2 Optimatic is leading in Fashion & Modeling, Online, Finance, Home & Garden and 7 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, United Kingdom and 29 other countries.

2 Optimatic is leading in United States, Canada, Israel, Algeria and 3 other countries.