Market Share by Top Websites

1 GroupM Server is leading in Top 1M Sites and The Entire Web.

2 Optimatic is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 56 other categories.

2 Optimatic is leading in Home & Garden, Online, Fashion & Modeling, Web Design and 2 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Spain and 28 other countries.

2 Optimatic is leading in United States, Israel, Canada, Singapore and 3 other countries.