Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Specific Media is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 125 other categories.

2 GroupM Server is leading in Games, Movies, Cooking & Recipes, Video Games and 7 other categories.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Denmark, France and 53 other countries.

2 GroupM Server is leading in Poland, Germany, Austria, Croatia and 4 other countries.