Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 SpecificClick is leading in Top 100K Sites.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 117 other categories.

2 GroupM Server is leading in Games, Web Hosting, Video Games, Clothing and 10 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, United Kingdom, Brazil, Norway and 40 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Italy and 16 other countries.