Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, StackAdapt is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 61 other categories.

2 StackAdapt is leading in Investing, Social Network, Cycling & Biking, Universities & Colleges and one other category.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, United States and 35 other countries.

2 StackAdapt is leading in Canada, Egypt, Hong Kong, Saudi Arabia and one other country.