Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites and The Entire Web.

2 SwitchAds is leading in Top 100K Sites.

Websites Categories

1 SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, Chats & Forums and 63 other categories.

2 GroupM Server is leading in People & Society, Business & Industry, Shopping, Autos & Vehicles and 41 other categories.

Geography

1 SwitchAds is leading in most countries, including Bulgaria, Great Britain, United States, Italy and 46 other countries.

2 GroupM Server is leading in Germany, Poland, Denmark, Spain and 17 other countries.