Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites and The Entire Web.

2 SwitchAds is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 SwitchAds has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, News & Media, Sports and 59 other categories.

2 GroupM Server is leading in Arts & Entertainment, People & Society, Business & Industry, Shopping and 38 other categories.

Geography

1 SwitchAds is leading in most countries, including United Kingdom, United States, Bulgaria, Russia and 51 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Austria and 6 other countries.