Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites and The Entire Web.

2 SwitchAds is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, News & Media, Chats & Forums and 62 other categories.

2 GroupM Server is leading in People & Society, Business & Industry, Shopping, Autos & Vehicles and 44 other categories.

Geography

1 SwitchAds is leading in most countries, including United Kingdom, United States, Bulgaria, Spain and 44 other countries.

2 GroupM Server is leading in Poland, Germany, Denmark, Italy and 11 other countries.