Market Share by Top Websites

1 GroupM Server is leading in Top 1M Sites and The Entire Web.

2 Yieldr is leading in Top 100K Sites.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 64 other categories.

2 Yieldr is leading in Travel, Accommodation & Hotels, Airlines & Airports, Products & Shopping and 2 other categories.

Geography

1 GroupM Server is leading in most countries, including Germany, Poland, Denmark, United Kingdom and 43 other countries.

2 Yieldr is leading in Netherlands, United States, Greece, Chile and one other country.