2
In terms of market share, GSI Media is clearly lagging behind, losing to Open AdExchange in all segments.
1
Open AdExchange has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Finance and Jobs & Career.
2
GSI Media is leading in E-commerce & Shopping.
1
Open AdExchange is leading in most countries, including Denmark, Pakistan and Sweden.
2
GSI Media is leading in United States.