Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 gumgum is leading in Top 10K Sites.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, Autos & Vehicles and 181 other categories.

2 gumgum is leading in People & Society, Adult, Photography, Celebrities & Entertainment News and 31 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Spain and 164 other countries.

2 gumgum is leading in Uganda, Cayman Islands, Grenada, Honduras and one other country.