In terms of market share, Gunggo is clearly lagging behind, losing to Kitara Media in all segments.
Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 40 other categories.
Gunggo is leading in TV & Video, Movies, Autos & Vehicles, Motorcycles and 8 other categories.
Kitara Media is leading in most countries, including United States, India, Canada, Brazil and 27 other countries.
Gunggo is leading in Argentina, Serbia, Viet Nam, Spain and 6 other countries.