In terms of market share, Halogen Network is clearly lagging behind, losing to Lucid Media in all segments.
Halogen Network has better usage coverage in more websites categories. Including Travel, Shopping, Arts & Entertainment, Clothing and 4 other categories.
Lucid Media is leading in Business & Industry, Adult, Energy, Real Estate and 3 other categories.
Halogen Network is leading in most countries, including United States, Canada and Poland.
Lucid Media is leading in United Arab Emirates and United Kingdom.