Market Share by Top Websites

1 Lucid Media is leading in Top 100K Sites.

2 In terms of market share, Halogen Network is clearly lagging behind, losing to Lucid Media in all segments.

Websites Categories

1 Halogen Network has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Travel, Food & Drink and 4 other categories.

2 Lucid Media is leading in Business & Industry, Health, Products & Shopping, Internet & Telecom and 4 other categories.

Geography

1 Halogen Network is leading in most countries, including United States, Philippines and Turkey.

2 Lucid Media is leading in Panama and Viet Nam.