In terms of market share, Harren Media is clearly lagging behind, losing to WebTrends Ads in all segments.
Harren Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Internet & Telecom and 20 other categories.
WebTrends Ads is leading in Business & Industry, Motorcycles, Autos & Vehicles, Law and 4 other categories.
Harren Media is leading in most countries, including Brazil, United States, China, Mexico and 13 other countries.
WebTrends Ads is leading in Poland, United Kingdom, Switzerland, Morocco and 3 other countries.