In terms of market share, Harren Media is clearly lagging behind, losing to WebTrends Ads in all segments.
Harren Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, Movies and 48 other categories.
WebTrends Ads is leading in Law, Law & Government, Health, Transportation & Logistics and 5 other categories.
Harren Media is leading in most countries, including Brazil, Portugal, Spain, India and 51 other countries.
WebTrends Ads is leading in United States, Guatemala, Costa Rica, El Salvador and 6 other countries.