In terms of market share, Harren Media is clearly lagging behind, losing to WebTrends Ads in all segments.
Harren Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Internet & Telecom and 19 other categories.
WebTrends Ads is leading in Business & Industry, Health, Computer Hardware, Marketing & Advertising and 7 other categories.
Harren Media is leading in most countries, including Brazil, Mexico, Argentina, India and 20 other countries.
WebTrends Ads is leading in United States, Australia, Canada, Bolivia and one other country.