Market Share by Top Websites

1 Segment is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Heap Analytics is leading in Top 10K Sites.

Websites Categories

1 Segment has better usage coverage in more websites categories. Including Internet & Telecom, Shopping, Computer & Electronics, Software and 73 other categories.

2 Heap Analytics is leading in Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 60 other categories.

Geography

1 Segment is leading in most countries, including United States, United Kingdom, Greece, Australia and 58 other countries.

2 Heap Analytics is leading in China, Indonesia, Ukraine, Turkey and 19 other countries.