Market Share by Top Websites

1 Nosto is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Hello Retail is clearly lagging behind, losing to Nosto in all segments.

Websites Categories

1 Nosto has better usage coverage in more websites categories. Including Lifestyle, Sports, E-commerce & Shopping, Food & Drink and 15 other categories.

2 Hello Retail is leading in Home & Garden, Computers Electronics & Technology, Games, Hobbies & Leisure and one other category.


1 Nosto is leading in most countries, including United States, United Kingdom, France, Germany and 73 other countries.

2 Hello Retail is leading in Denmark, Sweden, Netherlands, Norway and 8 other countries.