Market Share by Top Websites

1 MSN Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Hexagram is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 109 other categories.

2 Hexagram is leading in Coupons, Consumer Electronics, Newspapers, Magazines & E-Zines and one other category.

Geography

1 MSN Ads is leading in most countries, including United States, India, United Kingdom, Canada and 41 other countries.

2 Hexagram is leading in Egypt, Hungary, Finland and Denmark.