In terms of market share, Hexagram is clearly lagging behind, losing to Simple AdServer in all segments.
Hexagram has better usage coverage in more websites categories. Including Arts & Entertainment, Adult, News & Media, Humor and 15 other categories.
Simple AdServer is leading in Computer & Electronics, Sports, Motorsports, Consumer Electronics and 3 other categories.
Hexagram is leading in most countries, including United States, United Kingdom, Egypt, Sweden and 6 other countries.
Simple AdServer is leading in Hungary.