Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Hi-Media Performance is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, News & Media and 95 other categories.

2 Hi-Media Performance is leading in Computer & Electronics, Software, Movies, Humor and 12 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Italy, Sweden, Spain and 74 other countries.

2 Hi-Media Performance is leading in France, Algeria, Morocco, Madagascar and 10 other countries.