Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Hi-Media Performance is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Business & Industry, Arts & Entertainment, People & Society and 86 other categories.

2 Hi-Media Performance is leading in Games, Education, Tourism, Humor and 22 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Italy, United Kingdom, Germany and 64 other countries.

2 Hi-Media Performance is leading in France, Algeria, Morocco, Madagascar and 10 other countries.