Market Share by Top Websites

1 MerchantAdvantage is leading in Top 100K Sites.

2 In terms of market share, HiConversion is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Computers Electronics & Technology, Sports, Health, Lifestyle and one other category.

2 HiConversion is leading in Food & Drink and Home & Garden.

Geography

1 MerchantAdvantage is leading in most countries, including United States, Canada, Pakistan, Poland and one other country.

2 HiConversion is leading in Argentina and Russia.