Market Share by Top Websites

1 MerchantAdvantage is leading in Top 100K Sites and Top 1M Sites.

2 HiConversion is leading in Top 10K Sites.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 32 other categories.

2 HiConversion is leading in Internet & Telecom, Finance, Accounting, Weapons and 10 other categories.

Geography

1 MerchantAdvantage is leading in most countries, including United States, Canada, India, Turkey and 9 other countries.

2 HiConversion is leading in United Kingdom, Italy, Russia, Brazil and 8 other countries.