Market Share by Top Websites

1 MerchantAdvantage is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, HiConversion is clearly lagging behind, losing to MerchantAdvantage in all segments.

Websites Categories

1 MerchantAdvantage has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Health and 36 other categories.

2 HiConversion is leading in Beauty & Fitness, Beauty, Finance, Accounting and 11 other categories.

Geography

1 MerchantAdvantage is leading in most countries, including United States, Canada, United Kingdom, China and 11 other countries.

2 HiConversion is leading in Mexico, Australia, Italy, Belgium and 4 other countries.