Market Share by Top Websites

1 mParticle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Hit-Parade is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 Hit-Parade has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Science & Education, Games and 8 other categories.

2 mParticle is leading in Sports, Food & Drink, News & Media, Lifestyle and 7 other categories.


1 mParticle is leading in most countries, including United States, Canada, United Arab Emirates, United Kingdom and 77 other countries.

2 Hit-Parade is leading in France, Belgium, Switzerland, Morocco and 15 other countries.