Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Hit-Parade is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 Hit-Parade has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Games, Community & Society and 10 other categories.

2 Unica is leading in Science & Education, Finance, Health, Law & Government and 4 other categories.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 46 other countries.

2 Hit-Parade is leading in France, Belgium, Switzerland, Morocco and 20 other countries.