Market Share by Top Websites

1 HitsLink is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Search Marketing Analytics is clearly lagging behind, losing to HitsLink in all segments.

Websites Categories

1 HitsLink has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Industrial Goods & Services and 200 other categories.

2 Yahoo Search Marketing Analytics is leading in Associations.

Geography

1 HitsLink is leading in most countries, including United States, United Kingdom, Canada, India and 109 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, South Korea, Taiwan, Hong Kong and 3 other countries.