Market Share by Top Websites

1 InsightExpress is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, HitSniffer is clearly lagging behind, losing to InsightExpress in all segments.

Websites Categories

1 HitSniffer has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 146 other categories.

2 InsightExpress is leading in TV & Video, Fashion & Modeling, Celebrities & Entertainment News, Magazines & E-Zines and 10 other categories.


1 HitSniffer is leading in most countries, including Australia, United Kingdom, Canada, India and 57 other countries.

2 InsightExpress is leading in United States, Japan, China, France and 7 other countries.