Market Share by Top Websites

1 Monetate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitSniffer is clearly lagging behind, losing to Monetate in all segments.

Websites Categories

1 HitSniffer has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 115 other categories.

2 Monetate is leading in Shopping, Clothing, Home & Garden, Sports and 42 other categories.


1 HitSniffer is leading in most countries, including Australia, India, Russia, Indonesia and 40 other countries.

2 Monetate is leading in United States, United Kingdom, Germany, Canada and 37 other countries.