Market Share by Top Websites

1 Yahoo Search Marketing Analytics is leading in Top 1M Sites.

2 In terms of market share, HitSniffer is clearly lagging behind, losing to Yahoo Search Marketing Analytics in all segments.

Websites Categories

1 HitSniffer has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Marketing & Advertising and 70 other categories.

2 Yahoo Search Marketing Analytics is leading in Shopping, Travel, Sports, Construction & Maintenance and 46 other categories.

Geography

1 HitSniffer is leading in most countries, including United States, United Kingdom, Australia, Germany and 52 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, South Korea, Taiwan, Hong Kong and 8 other countries.