Market Share by Top Websites

1 Yahoo Search Marketing Analytics is leading in Top 1M Sites.

2 In terms of market share, HitSniffer is clearly lagging behind, losing to Yahoo Search Marketing Analytics in all segments.

Websites Categories

1 HitSniffer has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Health, Religion & Spirituality and 57 other categories.

2 Yahoo Search Marketing Analytics is leading in Business & Industry, Shopping, Internet & Telecom, Travel and 50 other categories.

Geography

1 HitSniffer is leading in most countries, including United Kingdom, Australia, India, Germany and 53 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, United States, South Korea, Taiwan and 12 other countries.