Market Share by Top Websites

1 Listrak is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, HitTail is clearly lagging behind, losing to Listrak in all segments.

Websites Categories

1 Listrak has better usage coverage in more websites categories. Including Lifestyle, Home & Garden, Sports, Food & Drink and 12 other categories.

2 HitTail is leading in Business & Consumer Services, Community & Society, Finance, Science & Education and 3 other categories.

Geography

1 Listrak is leading in most countries, including United States, Canada, United Kingdom, Germany and 29 other countries.

2 Listrak is leading in United States, Canada, United Kingdom, Germany and 29 other countries.