Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, HotTraffic is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Football, Health, Medicine and 24 other categories.

2 HotTraffic is leading in People & Society, Marketing & Advertising, Jobs & Employment, Career & Education and 4 other categories.

Geography

1 Proclivity is leading in most countries, including United States, China, United Kingdom, France and 8 other countries.

2 HotTraffic is leading in Netherlands.