In terms of market share, HotTraffic is clearly lagging behind, losing to SUP media in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, People & Society, Arts & Entertainment, Computer & Electronics and 19 other categories.
HotTraffic is leading in Consumer Electronics, Autos & Vehicles, Motorsports, Career & Education and 2 other categories.
SUP media is leading in most countries, including Russia, Spain, United States, Belarus and 4 other countries.
HotTraffic is leading in Netherlands.