In terms of market share, HotTraffic is clearly lagging behind, losing to SUP media in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Sports, Internet & Telecom and 11 other categories.
HotTraffic is leading in People & Society, Business & Industry, Marketing & Advertising, Jobs & Employment and 5 other categories.
SUP media is leading in most countries, including Russia and Belarus.
SUP media is leading in Russia and Belarus.