In terms of market share, HotTraffic is clearly lagging behind, losing to Unister in all segments.
HotTraffic has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Consumer Electronics and 4 other categories.
Unister is leading in Travel, Tourism, Internet & Telecom, Airlines & Airports and 4 other categories.
Unister is leading in most countries, including Germany, Switzerland, Austria, France and 8 other countries.
HotTraffic is leading in Netherlands, South Africa, Belgium, Hungary and 2 other countries.