In terms of market share, HotTraffic is clearly lagging behind, losing to Unister in all segments.
HotTraffic has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Motorsports and 6 other categories.
Unister is leading in Travel, Tourism, Sports, Car Buying and one other category.
Unister is leading in most countries, including Germany, Austria, Switzerland, Ukraine and 2 other countries.
HotTraffic is leading in Netherlands.