In terms of market share, HotTraffic is clearly lagging behind, losing to Unister in all segments.
HotTraffic has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Jobs & Employment and 6 other categories.
Unister is leading in Travel, Tourism, Internet & Telecom, Airlines & Airports and 5 other categories.
Unister is leading in most countries, including Germany, Austria, China, Switzerland and 6 other countries.
HotTraffic is leading in Netherlands and United States.