Market Share by Top Websites

1 Unister is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, HotTraffic is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 HotTraffic has better usage coverage in more websites categories. Including People & Society, Business & Industry, Marketing & Advertising, Arts & Entertainment and 8 other categories.

2 Unister is leading in Travel, Tourism, Relationships & Dating, Real Estate and 3 other categories.

Geography

1 Unister is leading in most countries, including Germany, Austria, Switzerland, China and one other country.

2 HotTraffic is leading in Netherlands.