Market Share by Top Websites

2 In terms of market share, HotTraffic is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 HotTraffic has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Consumer Electronics and 6 other categories.

2 Unister is leading in Travel, Tourism, Sports, Airlines & Airports and 3 other categories.

Geography

1 Unister is leading in most countries, including Germany, Austria, Switzerland, China and one other country.

2 HotTraffic is leading in Netherlands.