Market Share by Top Websites

1 HOTWords is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 110 other categories.

2 Optimatic is leading in Products & Shopping, Nursery & Playroom and Genealogy.

Geography

1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Timor-Leste and 67 other countries.

2 Optimatic is leading in Vietnam, Paraguay, Bangladesh and Madagascar.