Market Share by Top Websites

1 HOTWords is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PointRoll is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 140 other categories.

2 PointRoll is leading in Transportation & Logistics, Car Buying, Womens Interests, Coupons and 20 other categories.

Geography

1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Colombia and 62 other countries.

2 PointRoll is leading in United States, Canada, India, Australia and 14 other countries.