Market Share by Top Websites

1 HTTP Live Streaming (HLS) is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Youku is still behind HTTP Live Streaming (HLS) in all market share segments.

Websites Categories

1 HTTP Live Streaming (HLS) has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Adult, News & Media and 8 other categories.

2 Youku is leading in Computers Electronics & Technology, E-commerce & Shopping, Lifestyle, Vehicles and 8 other categories.


1 HTTP Live Streaming (HLS) is leading in most countries, including United States, United Kingdom, Germany, Canada and 153 other countries.

2 Youku is leading in China, Hong Kong, Russia, Taiwan and 3 other countries.