Market Share by Top Websites

1 Microsoft adCenter Conversion is leading in Top 1M Sites.

2 In terms of market share, Hype Exchange is clearly lagging behind, losing to Microsoft adCenter Conversion in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 107 other categories.

2 Hype Exchange is leading in Movies and Womens Interests.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United States, Great Britain, France, Canada and 37 other countries.

2 Hype Exchange is leading in Austria, Portugal and Netherlands.