Market Share by Top Websites

2 Hype Exchange is leading in Top 100K Sites.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Marketing & Advertising and 25 other categories.

2 Hype Exchange is leading in Arts & Entertainment, Movies, Games, Celebrities & Entertainment News and 2 other categories.

Geography

1 Hype Exchange is leading in most countries, including United States, Russia, Korea Republic, Taiwan and one other country.

2 Open AdExchange is leading in Denmark, Norway, Sweden and United Kingdom.