In terms of market share, Hype Exchange is clearly lagging behind, losing to Vertical Acuity in all segments.
Vertical Acuity has better usage coverage in more websites categories. Including Sports, Energy, Business & Industry and TV & Video.
Hype Exchange is leading in Arts & Entertainment and Movies.
Vertical Acuity is leading in most countries, including Canada, United Kingdom and India.
Vertical Acuity is leading in Canada, United Kingdom and India.