Hype Exchange is leading in Top 100K Sites.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, People & Society, Shopping and 21 other categories.
Hype Exchange is leading in Arts & Entertainment, Movies, Games, Internet & Telecom and 5 other categories.
WebTrends Ads is leading in most countries, including Canada, Indonesia, Australia, Guatemala and 16 other countries.
Hype Exchange is leading in Turkey, Poland and Korea Republic.