Hype Exchange is leading in Top 100K Sites.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, People & Society, Shopping and 20 other categories.
Hype Exchange is leading in Arts & Entertainment, Movies, Games, Celebrities & Entertainment News and 4 other categories.
WebTrends Ads is leading in most countries, including United States, Canada, Costa Rica, Argentina and 13 other countries.
Hype Exchange is leading in Portugal, Russia, Bulgaria, Chile and 2 other countries.