Market Share by Top Websites

2 i-Behavior is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 iProspect has better usage coverage in more websites categories. Including Business & Industry, Travel, Internet & Telecom, People & Society and 26 other categories.

2 i-Behavior is leading in Arts & Entertainment, Shopping, Food & Drink, News & Media and 19 other categories.


1 i-Behavior is leading in most countries, including United States, Brazil, Italy, United Kingdom and 24 other countries.

2 iProspect is leading in Ukraine, Myanmar, Hong Kong, Sweden and one other country.