Market Share by Top Websites

2 i-Behavior is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 iProspect has better usage coverage in more websites categories. Including Business & Industry, Travel, Internet & Telecom, People & Society and 27 other categories.

2 i-Behavior is leading in Arts & Entertainment, News & Media, Health, TV & Video and 17 other categories.

Geography

1 i-Behavior is leading in most countries, including Brazil, United States, Denmark, United Kingdom and 19 other countries.

2 iProspect is leading in Japan and Bangladesh.