1
Next Performance is leading in Top 10K Sites and Top 100K Sites.
2
In terms of market share, i-Behavior is clearly lagging behind, losing to Next Performance in all segments.
1
i-Behavior has better usage coverage in more websites categories. Including Business & Consumer Services, Computers Electronics & Technology, News & Media, Finance and 12 other categories.
2
Next Performance is leading in Lifestyle, Travel & Tourism, Home & Garden, Sports and 4 other categories.
1
i-Behavior is leading in most countries, including United Kingdom, Brazil, United States, Spain and 34 other countries.
2
Next Performance is leading in France, Japan, Belgium, Portugal and 15 other countries.