i-Behavior
776 websites

i-Behavior is free to use

http://www.i-behavior.com/

I-Behavior, Inc., a behavioral targeting company, provides database marketing solutions for multi-channel marketers and advertisers. The company delivers the modeling performance, price, and bottom-line results. It offers products and servi...

VS

Varick Media Management
124 websites

Varick Media Management is free to use

http://www.varickmm.com

Varick Media Management (VMM) was born out of MDC Partners in 2008 as the first data-driven trading desk for agencies and brands. VMM’s skilled human capital leverages granular audience insights and real-time bidding through a multi-bid tec...

Market Share by Top Websites

1 i-Behavior is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Varick Media Management is clearly lagging behind, losing to i-Behavior in all segments.

Websites Categories

1 i-Behavior has better usage coverage in more websites categories. Including Business & Consumer Services, Lifestyle, Computers Electronics & Technology, Travel & Tourism and 17 other categories.

2 Varick Media Management is leading in Vehicles.

Geography

1 i-Behavior is leading in most countries, including United Kingdom, Brazil, Spain, Italy and 43 other countries.

2 Varick Media Management is leading in United States, Canada, China, Jordan and one other country.