Market Share by Top Websites

1 Varick Media Management is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, i-Behavior is still behind Varick Media Management in all market share segments.

Websites Categories

1 Varick Media Management has better usage coverage in more websites categories. Including Sports, Business & Industry, Autos & Vehicles, Shopping and 65 other categories.

2 i-Behavior is leading in Internet & Telecom, Adult, Computer & Electronics, Celebrities & Entertainment News and 6 other categories.


1 i-Behavior is leading in most countries, including Brazil, United Kingdom, Australia, Netherlands and 19 other countries.

2 Varick Media Management is leading in United States, Canada, Japan, New Zealand and 5 other countries.