Market Share by Top Websites

2 i-Behavior is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 i-Behavior has better usage coverage in more websites categories. Including Business & Consumer Services, Lifestyle, Computers Electronics & Technology, Travel & Tourism and 17 other categories.

2 Viacom Targeting is leading in Arts & Entertainment and Games.

Geography

1 i-Behavior is leading in most countries, including United Kingdom, Brazil, Spain, Italy and 30 other countries.

2 Viacom Targeting is leading in United States, France, Peru, Mexico and 16 other countries.