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IAI Shop is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
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NextClick is leading in Top 10K Sites.
1
IAI Shop has better usage coverage in more websites categories. Including Lifestyle, E-commerce & Shopping, Sports, Home & Garden and 15 other categories.
2
NextClick is leading in News & Media, Arts & Entertainment, Science & Education, Jobs & Career and one other category.
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IAI Shop is leading in most countries, including Poland, Germany, Czech Republic, United Kingdom and 55 other countries.
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NextClick is leading in Belarus, Russia and Kazakhstan.