Market Share by Top Websites

1 Optimost is leading in Top 10K Sites.

2 iCrossing is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 iCrossing has better usage coverage in more websites categories. Including Business & Industry, People & Society, News & Media, Arts & Entertainment and 74 other categories.

2 Optimost is leading in Finance, Insurance, Travel, Accommodation & Hotels and 13 other categories.


1 iCrossing is leading in most countries, including United States, United Kingdom, Italy, Canada and 46 other countries.

2 Optimost is leading in Ireland, Switzerland, Portugal, Finland and 10 other countries.